WHAT DO I NEED TO DO THIS COURSE?

GCSE 4 grades 9-4 plus English at Level 5. You will need proven creativity, independence and team working skills.

WHAT DO I STUDY?

You will study how media products across all three media platforms (Broadcast, Print, E-media) target specific audiences, and the techniques they use to create meaning. You will analyse these techniques, and learn to pitch ideas, plan them, and then create them for yourself through work-based scenarios and projects.

WHAT IS UNIQUE ABOUT THIS SUBJECT?

You look at your relationship with what you view, read and play every day. Through workrelated briefs, you will learn to devise, create new media products, and market yourself as a media professional. The course is a unique combination of theory and contextualised practical application work.

WHERE DO I GO TO FIND OUT MORE INFORMATION?

WHAT SKILLS WILL I DEVELOP?

You’ll learn to analyse media audiences, and how media companies target them with products and services. You will also learn organisation skills, project management and creative skills, working with a range of industry-standard software and hardware. Most importantly, you will be taught to create journalistic and marketing products for yourselves.

HOW MANY EXAMS DO I HAVE TO TAKE?

One exam – 2 hours (Media Products and Audiences), involving the analysis of audience trends (Section A), and the use of individual case studies to explore the relationship between media
platforms (Section B).

IS THERE ANY COURSEWORK OR CONTROLLED ASSESSMENTS?

Yes, worth 50% of the course: You have to research, plan, pitch, prepare and produce a creative media project of your own, working to an industry brief, based in the media sector of your choice (journalism, TV, web design, games design, radio, magazine etc). You also have to produce a personal media portfolio to get you “work-ready”.

WHAT DO I STUDY IN YEAR 13?

Working with local employers, you’ll create either a journalistic product or an advertising campaign through a variety of different media (online, TV, print, radio etc). You will investigate potential
sources of revenue, viable target audiences, and then plan and execute the campaign or product from start to finish.

NOT TOO FAMILIAR WITH EDITING? HERE'S SOME HELP...

Using the department's Canon Stills Cameras tutorials

Using the department's Panasonic Video Cameras tutorials

Using the department's Canon Video Cameras tutorials

Mastering the basics of iMovie tutorials

Some more advanced special effects iMovie tutorials

Da Vinci Resolve tutorials - Free and powerful video editing software

WHAT MIGHT STUDYING THIS COURSE LEAD TO?

Media Technicals instil skills in research, analysis, communication, organisation and creativity.

Alongside traditional media jobs (Games, TV, publishing, music, journalism), Media students are highly employable in public relations, marketing and small businesses because of their insights into
effective ways to communicate with audiences.

The more technically savvy may favour jobs requiring widespread use of multimedia as a means of reaching people.

Our aim is for this course to get you in touch with film professionals through trips, external speakers from industry, and of course our now famous Finham Film Festival.

The Finham Film Festival has been our key mechanism for putting student work in front of professional film-makers for the last few years, and it continues to produce award-winning films, nationally-recognised prize-winners, and a high level of aspiration for all our students. A link to the Film Festival website can be found here: